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Example client work · Landing page
Kiln & Ash
A landing page for weekend pottery workshops: warm, unhurried, and built to turn a curious visitor into a booked seat.
The brief
Kiln & Ash is an example studio running weekend wheel-throwing workshops, capped at six seats and taught by professional potters. The page has one job: get a visitor from curious to booked.
What's on the page
- A headline that sells the feeling ("Learn to throw clay in one unhurried weekend.") before the logistics.
- One primary action, Reserve a wheel, in both the header and the hero, with a quieter link to the month's sessions.
- An earthy palette of clay, ash and cream with a serif headline, so the page feels handmade rather than templated.
- A simple wheel illustration instead of a heavy stock photo.